Retool Blog | What's Salesforce?
Customer relationship management (CRM) is the biggest, fastest growing software market in the world. $40B is spent on CRMs annually, and almost all companies have one. But for those of us that don’t directly use a CRM… what’s the big deal?
A CRM is the source-of-truth for all customer data and interactions. Need to know what features your salesperson promised, and when? How much revenue you have from each customer? Or which salesperson sold the most in the past year? Check the CRM. Your CRM is