The thing about memory ownership is that it's intrinsic (not incidental) complexity on a physical computer. If you don't want GC, you need ownership.
Not all languages provide ownership tooling though (e.g. C). Following Rust's success I suspect we'll see more ownership tools. https://twitter.com/migueldeicaza/status/1103427307451035648
miniblog.
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On the limits and perils of being data driven: https://twitchard.github.io/posts/2022-08-26-metrics-schmetrics.html
(Worthwhile improvements are often not amenable to A/B testing, and metrics can harm intrinsic motivation.)